2024 GOOD WILL CAMPAIGN
Challenge Insight In the recent year, alcohol advertisements are getting more and more with every message possible especially on the attractive prizes. Seeing that as an alert since more and more road traffic happen everyday with drunk road users, Cambodia Ministry of Information release a new Prakas toward alcohol advertising in the market […]
EVA AIR’S FLY MORE & BEYOND
EVA Air looked to officially launch the ‘Fly to more destination beyond the network’ project, while taking the opportunity to award its relevant stakeholders. Gala Dinner is an occasion where company can leverage this opportunity to appreciate its employees and relevant parties hard work and achievement, while showcasing the company’s new products and plan ahead. […]
YEO’S NEW IMPRESSION
With the frequent changes in the packaging and number of SKU available in the market, consumers find it hard to familiarize how Yeo’s looks. Yeo’s main target audience: Gen Z – is a generation that appreciates authenticity, fun experiences and realness. Campaign Outcome Build an entertaining and memorable campaign via online & offline by leveraging […]
MY HAIR, MY STYLE
Cambodian women are still pressured by a traditional mindset in the country. Especially on how a woman should look like. Which results in them feeling insecure about experimenting with new hairstyles. Dove has always been a supporter of women’s confidence and a firm believer that a woman should own real beauty in whatever style she […]
DANONE TEAM BUILDING EVENT GROW 2 THE MAX (2024)
Every year, Danone Specialized Nutrition (Cambodia) Co., Ltd organizes an annual national team building event for all staff as a way to reward them for their hard work throughout the year. This event aims to create a unique and engaging experience that instills motivation and excitement for the upcoming year. It is crucial for […]