Cambodia Digital Trade Forum & Online Expo
CHALLENGE OPPORTUNITY To expand market reach for authentic Cambodian goods, the Ministry of Commerce organized the 3rd Cambodia Digital Trade and Online Expo, connecting domestic and international buyers through CambodiaTrade.com. The marketplace enables global consumers to purchase Khmer-made products seamlessly 24/7. Taking place at Koh Pich from September 11–13, the three-day event brought together hundreds […]
KUN Kids’ Marathon Cambodia
Challenge Opportunity As a brand who care about kids’ health and with the success of Kids’ Marathon in Vietnam, KUN Cambodia also would like to bring the Marathon to Cambodia. The Kun Kids’ Marathon, organized by Kun Milk, is a popular children’s event promoting fitness and healthy lifestyles. Originating in Vietnam, it has been held […]
2024 GOOD WILL CAMPAIGN
Challenge Insight In the recent year, alcohol advertisements are getting more and more with every message possible especially on the attractive prizes. Seeing that as an alert since more and more road traffic happen everyday with drunk road users, Cambodia Ministry of Information release a new Prakas toward alcohol advertising in the market […]
EVA AIR’S FLY MORE & BEYOND
EVA Air looked to officially launch the ‘Fly to more destination beyond the network’ project, while taking the opportunity to award its relevant stakeholders. Gala Dinner is an occasion where company can leverage this opportunity to appreciate its employees and relevant parties hard work and achievement, while showcasing the company’s new products and plan ahead. […]
YEO’S NEW IMPRESSION
With the frequent changes in the packaging and number of SKU available in the market, consumers find it hard to familiarize how Yeo’s looks. Yeo’s main target audience: Gen Z – is a generation that appreciates authenticity, fun experiences and realness. Campaign Outcome Build an entertaining and memorable campaign via online & offline by leveraging […]