Fans are generally entertained with high-quality content from global and engaged with in the short-term before the next new campaign comes out.
In Cambodia, relatable real life content are driving huge interest among audience in terms of engagegemt. Meme-based, life story provides an extra push for people to react on a post.
Campaign Outcome
From keeping them entertained, we want to shift to long-term engagement and loyalty. Through localized content such as meme and poll all related to real life experience of our audience. This provided as to also gather better insights by encouraging dialogue among audience
Results
7,361 New Fans from the first month of handling the page.
1,071,250 Organic Reach
1,879,620 Engagement
